Typical conventions of post modern music videos
- Boundary-breaking
- cross breaking between various mediums such as fashion, TV programs, etc..
- Mix of high and low culture
- Abandonment of grand narratives and their structures
- they don't follow story telling (beginning, middle, end)
- Intertextual
- Fragmentation of identity
- Pastiche
- Hyper-realism
-Blur chronological and historical lines
- add different time zones, move forward and backwards at the same time.
- "There's a schizophrenic abandonment of rational, liberal and human disclosure, which creates nihilistic amoral universe of representation." - Andrew Goodwin
- everyone goes crazy
- they don't have moral grounding. It's OK for people to be naked.
- Ultimate consumerism. It's an advertisement.
The question on post modern music videos:
Is it exploitation of women's bodies, or is it sexual liberation?
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